Dalkey Book Festival 2013
Festival Branding, Marketing & Advertising
Verso has worked with Dalkey Book Festival since its inception in 2010, creating and developing the festival’s brand. The festival has a well earned reputation for excellence based on a varied programme featuring the best of local and international literary talent. The 2013 programme featured Edna O’Brien, Anne Enright, Eamon Morrissey, Kevin Barry, Mike Scott and Carl Bernstein. As in previous years the brand identity of the festival is based on the original identity, this year re-worked to create a multicoloured and dynamic image. Once we created the brand identity for the festival our task was then to apply it to posters, programmes, post cards, greeting cards, press ads and t-shirts.
“Niall is full of ideas and he has design flair. His experience, talent and creative skill produced a brand we are really happy with and he is always a pleasure to work with, good at communicating and listening; he is committed and reliable”.
Dalkey Book Festival